FUND I · ₹20 CRORES · OPENING MAY 2026

We back the boring.

The boring ones already have customers. We just help them grow.

₹30L to ₹1.5 Cr cheques for revenue-stage Tier-2 founders, opening May 2026.

01 · THESIS

What we back.

Revenue you can audit.

At least ₹20 lakhs trailing annual, from real customers with real invoices. Not pilots, not LOIs, not commitments. We want to read the invoices, not the projections.

A moat that takes time to copy.

A product, distribution edge, or operational system that would take a competitor a year or more to replicate. Brand and capital alone don't count as a moat.

Operators who run on systems, not motivation.

We back ordinary people with extraordinary rigour — founders who reach for a process when others reach for inspiration. They know their gross margin, CAC, and break-even without checking. The discipline compounds; the heroics don't.

What we won't

  • Pre-revenue bets
  • Metro-only plays
  • Vanity metric businesses

We say no to these every week. It saves everyone time.

real revenue + a defensible moat + operators who can read their own P&L.

02 · PROCESS

How this works.

Eight steps from first hello to wire transfer. Every applicant hears back — yes, no, or “talk to us in six months” — with reasoning.

  • 01

    Hello

    You write to us. Email, form, intro — however you find us.

  • 02

    Form

    A three-minute application. Numbers in, no decks needed.

  • 03

    Read

    The team reviews. Every submission gets a real read.

  • 04

    Call

    If aligned, a 30-minute call to understand the business.

  • 05

    Docs

    You share the files we need to verify what you've told us.

  • 06

    Nod

    If it checks out, we send an in-principal yes.

  • 07

    DD

    Full financial and legal due diligence with counsel.

  • 08

    Invest

    Money in. The boring part begins.

apply on Monday, hear back inside the week.

03 · NOTES

EV Infrastructure.

We spend 45 days inside one sector — every model, every operator, every structural question we can find. That's the honest time it takes to have something real to say.

All essays →

After EV Infrastructure: 19 more sectors. All in public.

Get the essays in your inbox.

Saturday mornings. The essays we shipped, one chart, two outside reads. No noise.

No spam, no sharing your address. Unsubscribe in one click.

if we'd back it, we'll write about it.

04 · TEAM

Coming together.

We're built around discipline, not headcount. The team stays lean by design — fewer voices, faster decisions, and more time per founder. We'd rather write a handful of thoughtful cheques than fifty rushed ones.

Lean is a feature, not a phase.

05 · FAQ

Questions founders ask.

Because it's where India's revenue is actually being built, and where institutional capital hasn't shown up yet. A Coimbatore SaaS company that closed ₹40 lakhs last year is invisible to a Bangalore fund. Not to us.

A minimum of ₹20 lakhs in trailing twelve-month revenue, from real customers, with invoices we can verify. Commitments, LOIs, and pilots don't count. Recurring revenue is preferred but not required.

Yes, when we're the first institutional cheque. We're also happy to participate in a round being led by a fund we respect.

Our cheques range from ₹30 lakhs to ₹1.5 crores, typically targeting 5–10% post-money, depending on stage and traction. We don't squeeze on valuation when fundamentals are right.

Quarterly MIS, monthly board meetings if a board exists, and ad-hoc calls when something is moving. We're hands-on, not absentee.

Yes. Every application gets a written response with reasoning. If it's a slow no, we'll say why — and we'll often suggest someone better suited.

Write anyway. Half the founders we meet didn't fit when we first spoke. Knowing each other early helps both of us when the timing is right.

Yes, in Coimbatore or wherever we happen to overlap. We try to meet every serious applicant face-to-face before a term sheet.

if your question isn't here, write to directly.